Michael J. Fox Gets First Pair of Power-lacing Air Mag [Video]

Power-lacing Air Mag

Back to the Future Day is here, and references, naturally, are everywhere. Take, for example, the actual, physical release of the Nike Air Mag, otherwise known as the self-lacing shoes Marty gets outfitted with early in the movie. There have been whispers to that end for some time.

Well, it's here and it's happening! Michael J. Fox just received the first pair. Fox tweeted a handwritten letter from Mag designer/Nike legend Tinker Hatfield on Wednesday.

Hey Michael,
Almost thirty years ago we embarked on a journey to create a glimpse into “The Future.”
Although the product started as science fiction, we’re now proud to turn that fiction into fact.
As the first, most celebrated wearer of the Nike Air Mag, we wanted you to be the first to receive a living pair. “I meant Nike Mag.” (I must have ‘air’ on the brain!)

What is so special about the Nike Air Mag is its impact continues to resonate. We may never know its final legacy, but we continue to work on projects that carry and progress some of its principles.

As you well know, innovation never stops at Nike so we’re excited about what lies ahead for this idea. We know if you put your mind to it, you can accomplish anything. In addition to your personal pair, we’re creating more pairs for support in aid of the Michael J. Fox Foundation in 2016.

We hope that the combined effort will raise even more than the $9.4 million collected in 2011 and contribute to eliminating in some way Parkinson’s Disease in our lifetime!

Your friend,

P.S. — if my calculations are correct … your pair should be with you shortly.

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